Founder of Mr.E's Toomeric Paste, Emmanuel Adetunji and his daughter Adetnuke Chmieliauskas, developed this product to truly help people save money from going to the Dentist, as often as most do. Adetunji, was born and raised in Nigeria and was accustomed to using all natural products including Toothpaste. His inspiration stemmed from Growing up in a home with a lot of siblings with just few resources. He decided to use his upbringing and put it into a product that everyone uses and that could be affordable. Adetunji, along side of a list of family and friends have been using this product for almost over 10 years and have had amazing results. And that's why we are excited to share our secret with You!